[/mkdf_timetable_list_item][mkdf_timetable_list_item title=”9.00 a.m.”]
[/mkdf_timetable_list_item][mkdf_timetable_list_item title=”9.15 – 10.15 a.m.”]The future of business vs. brand and communication.
How do cultural trends affect the brand? The importance of brand, work, communication, culture and society in the coming years.
Jacek Kotarbiński
Economist, marketer, blogger kotarbinski.com[/mkdf_timetable_list_item][mkdf_timetable_list_item title=”10.15 – 10.45 a.m.”]Brand integration. How many brands does the company have?
Is the product brand = consumer brand = employer brand = corporate brand? What are the benefits of an integrated brand?
Anna Macnar
CEO HRM Institute[/mkdf_timetable_list_item][mkdf_timetable_list_item title=”10.45 – 11.05 a.m.”]
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Joanna Tonkowicz
Managing Partner Absolvent Consulting[/mkdf_timetable_list_item][mkdf_timetable_list_item title=”11.45 a.m. – 12.15 p.m.”]Reputation and organizational culture
are the (only) currency of the future that matters.
Peter Draker claimed that organizational culture eats strategy for breakfast. How to care for the reputation and shape the organizational culture to make the company grow in strength?
Kamilla Giedrojć
Strategy and Marketing Manager IBM Poland and Baltics[/mkdf_timetable_list_item][mkdf_timetable_list_item title=”12.15 – 12.30 p.m.”]
[/mkdf_timetable_list_item][mkdf_timetable_list_item title=”12.30 – 1.00 p.m.”]From personal branding to the company’s brand ambassador.
Social selling in the service of brands.
Adrian Gamoń
Brand Experience & Communication Strategist[/mkdf_timetable_list_item][mkdf_timetable_list_item title=”1.00 – 1.30 p.m.”]Appreciation and the employer’s brand strength.
Without appreciating employees, no brand will use its potential for development.
Katarzyna Zadrożna
Global Culture and Communication Senior Manager AmRest
Jakub Semerda
CEO Preeshare[/mkdf_timetable_list_item][mkdf_timetable_list_item title=”1.30 – 2.30 p.m.”]
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Aleksandra Lemańska-Czajka
Personal Development Manager | INEA[/mkdf_timetable_list_item][mkdf_timetable_list_item title=”3.45 – 4.15 p.m.”]Brands building for years.
Storytelling is the key to attracting and retaining the attention of consumers and candidates in the long term.
Jakub Smarz
Talent Brand Lead for Poland, Accenture[/mkdf_timetable_list_item][mkdf_timetable_list_item title=”16.20 p.m.”]
www.brandsummit.pl[/mkdf_timetable_list_item][/mkdf_timetable_list]
[/mkdf_pricing_table_item][mkdf_pricing_table_item type=”standard” active_item=”no” button_text=”Purchase” title=”Participation in the workshop” price=”870″ currency=”PLN” button_link=”https://brandsummit2019.konfeo.com/pl/groups”]
[/mkdf_pricing_table_item][mkdf_pricing_table_item type=”standard” active_item=”no” button_text=”Purchase” title=”Conference + workshop” price=”1340″ currency=”PLN” button_link=”https://brandsummit2019.konfeo.com/pl/groups”]
[/mkdf_pricing_table_item][/mkdf_pricing_table]